THE IMPACT OF ARTIFICIAL INTELLIGENCE ON BUSINESS STRATEGY AND OPERATIONAL MANAGEMENT

Authors

  • Ikromov Hamza Majitovich Student of Master’s degree:

DOI:

https://doi.org/10.55640/

Keywords:

Artificial Intelligence (AI), Business Strategy, Operational Management, Data Analysis, Decision-Making

Abstract

This article explores the transformative impact of Artificial Intelligence (AI) on business strategy and operational management. It highlights how AI technologies are reshaping the way organizations interact with customers, optimize operations, and make informed decisions. By leveraging AI, businesses can automate routine tasks, analyze vast amounts of data for valuable insights, and enhance customer relationships through personalized experiences. However, the integration of AI also presents legal, ethical, and privacy challenges that organizations must navigate. The article emphasizes the importance of adopting responsible AI practices to mitigate risks, ensure compliance with regulations, and foster customer trust. As AI continues to evolve, businesses that embrace this technology stand to gain a significant competitive advantage in the rapidly changing marketplace.

Downloads

Download data is not yet available.

References

1.Chui, M., Manyika, J., & Miremadi, M. (2018). The Impact of AI on Business Strategy. McKinsey Quarterly.

2.Porter, M. E., & Heppelmann, J. E. (2017). How AI is Transforming Business Strategy. Harvard Business Review.

3.Kiron, D., Prentice, P., & Ferguson, R. (2018). How AI is transforming the workplace. MIT Sloan Management Review

4.Brynjolfsson, E., & McAfee, A. (2017). The business of artificial intelligence. Harvard Business Review, 95(1), 62-72.

5.Li, H., & Liang, C. (2018). The impact of artificial intelligence on business strategy. Business Horizons, 61(4), 1-11.

6.Kagermann, H., et al. (2019). AI in Business: Challenges and Opportunities in Germany. University of Mannheim.

7.Sirota, M. (2019). Ethical considerations for artificial intelligence in business and economics. Journal of Business Ethics, 157(4), 1119-1137.

8.Manyika, J., Chui, M., & Miremadi, M. (2017). Where machines could replace humans and where they can’t (yet). McKinsey Quarterly.

9.Accenture. (2017). AI: Built to Scale. Accenture Research.

10. Davenport, T. H., & Ronanki, R. (2018). Artificial intelligence for the real world. Harvard Business Review, 96(1), 108-116.

11. Yoo, Y., Boland Jr, R. J., Lyytinen, K., & Majchrzak, A. (2012). Organizing for innovation in the digitized world. Organization Science, 23(5), 1398-1408.

12. Wang, X., Li, J., Wang, H., & Lu, H. (2018). A systematic review of the implications of artificial intelligence on corporate governance. International Journal of Information Management, 43, 62-73.

Downloads

Published

2025-08-21

Issue

Vol. 4 No. 7 (2025): Journal of Multidisciplinary Sciences and Innovations

Section

Articles

License

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

Authors retain the copyright of their manuscripts, and all Open Access articles are disseminated under the terms of the Creative Commons Attribution License 4.0 (CC-BY), which licenses unrestricted use, distribution, and reproduction in any medium, provided that the original work is appropriately cited. The use of general descriptive names, trade names, trademarks, and so forth in this publication, even if not specifically identified, does not imply that these names are not protected by the relevant laws and regulations.

How to Cite

THE IMPACT OF ARTIFICIAL INTELLIGENCE ON BUSINESS STRATEGY AND OPERATIONAL MANAGEMENT. (2025). Journal of Multidisciplinary Sciences and Innovations, 4(7), 356-362. https://doi.org/10.55640/

Similar Articles

51-60 of 2450

You may also start an advanced similarity search for this article.